My thoughts and ideas about design and the design process.

, , , ,

A limited color palette helps branding

Limited color can be used to your marketing advantage.
, ,

3 Questions to Answer Before Deciding on a Logo

When to hire a designer and when to purchase a logo online
, ,

Do You Need a "Pitch Deck?"

Changing business climate requires a new approach.
,

Why some of the best logos are simple

How a simple logo can be more valuable than a complex one.
,

Why you may need a professional designer

Branding is more than just creating a logo. It is about creating an identity.